Breaking News
November 14, 2018 - Study defines biomarker in response to treatment of castration-resistant prostate cancer
November 14, 2018 - Study identifies potential therapeutic strategy for patients with clear cell renal cancer
November 14, 2018 - Bausch Health Announces U.S. Launch of Bryhali (halobetasol propionate) Lotion, 0.01%, for Plaque Psoriasis In Adults
November 14, 2018 - Alpha Fetoprotein (AFP) Tumor Marker Test: MedlinePlus Lab Test Information
November 14, 2018 - Researchers evaluate controversial treatment for Parkinson’s disease psychosis
November 14, 2018 - AI could help veterinarians code their notes
November 14, 2018 - Pre-schoolers with autism thrive in mainstream classroom settings
November 14, 2018 - Complementary and alternative medicine is widely used by general population in England
November 14, 2018 - Study reveals link between tobacco availability and smoking during pregnancy
November 14, 2018 - Purdue researchers develop translucent base for silicon patches to deliver exact doses of biomolecules
November 14, 2018 - New technology based on moths and magnets could help treat genetic diseases
November 14, 2018 - Concussion-Related Biomarkers Vary Based on Sex, Race
November 14, 2018 - One more year of high school may shape waistlines later in life
November 14, 2018 - Dissecting high drug costs – Scope
November 14, 2018 - Study shows novel strategy to reduce breast cancer bone metastasis
November 14, 2018 - Empowering the NHS through Industry Partnerships
November 14, 2018 - One size does not fit all in obesity treatment, study finds
November 14, 2018 - Seeking ways to prevent ‘secondary cataracts’
November 14, 2018 - Change Within the Eye May Be Early Warning for Macular Degeneration
November 14, 2018 - Study of 500,000 people clarifies the risks of obesity
November 14, 2018 - Ultrasound releases drug to alter activity in targeted brain areas in rats | News Center
November 14, 2018 - Umass Amherst researchers battle against youth suicide in rural Alaska Native communities
November 14, 2018 - Cancer stem cells depend on amino acid metabolism, and it’s proving to be their Achilles’ heel
November 14, 2018 - Epigenetic link found between prenatal exposure to maternal smoking and offspring’s cardio-metabolic health
November 14, 2018 - Meditation, music may change biomarkers of cellular aging and Alzheimer’s disease in older adults
November 14, 2018 - Multidisciplinaryresearch teams selected to study age-related brain disorders
November 14, 2018 - The Current issue of “The view from here” is concerned with Informatics
November 14, 2018 - Researchers identify tool to help transgender women have a more authentic voice
November 14, 2018 - Four faculty members appointed to endowed professorships | News Center
November 13, 2018 - Research finds strongest evidence yet that obesity causes depression
November 13, 2018 - Researchers compare stools of breastfed and formula-fed infants
November 13, 2018 - Entasis Therapeutics Announces Zoliflodacin Phase 2 Results Published in The New England Journal of Medicine
November 13, 2018 - Gene changes driving myopia reveal new focus for drug development
November 13, 2018 - $6 million grant to support study of preeclampsia, atherosclerosis links | News Center
November 13, 2018 - Beneficial gut microbes metabolize high-fiber diet to improve heart health in mouse model
November 13, 2018 - Excessive use of social media through visual postings linked to increase in narcissistic traits
November 13, 2018 - Study finds why obesity both fuels cancer growth and helps immunotherapy to kill tumors
November 13, 2018 - Women prefer and invest more in daughters, while men favor sons
November 13, 2018 - With hospitalization losing favor, judges order outpatient mental health treatment
November 13, 2018 - Transgenic rat model may provide new insights into cerebral amyloid angiopathy
November 13, 2018 - Study identifies factors tied to greater risk of advanced liver disease in cystic fibrosis patients
November 13, 2018 - Risk of blindness among premature babies with low levels of blood platelets
November 13, 2018 - A new strategy for combatting antibiotic-resistant infections
November 13, 2018 - Study aims to find which outreach method is more effective at improving cancer screening rates
November 13, 2018 - Insufficient sleep duration linked with unhealthy lifestyle profile among children
November 13, 2018 - IIASA researchers introduce new, simple measure for human wellbeing
November 13, 2018 - Magnetic nanosprings used as targeted drug delivery agents for anticancer therapy
November 13, 2018 - Scientists examine FCMs containing silver nanoparticles
November 13, 2018 - Failed DNA repair triggers chromosomal chaos
November 13, 2018 - Study shows new emerging role of osteopontin in HCV-related hepatocellular carcinoma
November 13, 2018 - Food insecurity during pregnancy linked to severity of neonatal abstinence syndrome
November 13, 2018 - Majority of Americans are concerned about health threat posed by antibiotic resistance
November 13, 2018 - Addition of Elotuzumab Ups PFS in Refractory Multiple Myeloma
November 13, 2018 - Study finds women with pregnancy-related nausea, vomiting use marijuana more
November 13, 2018 - Lethal heart rhythm more likely to be found in patients with common heart failure
November 13, 2018 - Study provides new clues to origin and development of multiple sclerosis
November 13, 2018 - Climate change could pose threat to male fertility
November 13, 2018 - Researchers discover how mitochondria deploy a powerful punch against disease-causing bacteria
November 13, 2018 - AHA: Traumatic Childhood Could Increase Heart Disease Risk in Adulthood
November 13, 2018 - Feeling the Burn? | NIH News in Health
November 13, 2018 - Women’s birth canals in Kenya, Korea, Kansas not the same: study
November 13, 2018 - Fecal microbiota transplantation effective against ICI-associated colitis
November 13, 2018 - New physical activity guidelines released that urge people to “move more”
November 13, 2018 - Angiotensin receptor blockers improve sodium excretion in blacks
November 13, 2018 - New project seeks to address alarming injury rate in youth footballers
November 13, 2018 - Fish oil or omega 3 fatty acid supplements can prevent heart attacks finds study
November 13, 2018 - The Human Heart-in-a-Jar That Could One Day Replace Animal Testing
November 13, 2018 - Treat patients’ partners without a doctor visit
November 13, 2018 - Belgian beer landscape mapped using scientific insights
November 13, 2018 - ‘Master key’ gene has links to both ASD and schizophrenia
November 13, 2018 - Gladstone scientists gain new insights into the aging brain
November 13, 2018 - Drug therapy can improve outcomes for acutely ill heart patients
November 13, 2018 - Three landmark studies provide better understanding of sudden cardiac arrest
November 13, 2018 - Cholesterol control revised in the latest AHA/ACC guidelines
November 13, 2018 - Vulnerable young teenagers urgently need better sex education, say researchers
November 13, 2018 - Breakthrough research reveals how deadly pneumococcus avoids immune defenses
November 13, 2018 - Researchers discover possible path forward in preventing cancers tied to two viruses
November 13, 2018 - Wishes can help pediatric patients to get better over time
November 13, 2018 - Janssen Reports Positive Topline Results for FLAIR Phase 3 Study of a Novel, Long Acting Injectable Two-Drug Regimen for the treatment of HIV-1
November 13, 2018 - Experimental compound reduces Gulf War illness-like behavior in mice
Penn and CHOP receive major grant to help curb distracted driving

Penn and CHOP receive major grant to help curb distracted driving

image_pdfDownload PDFimage_print

Research team provides smartphone-based “nudges” to drivers in project funded by the Federal Highway Administration

According to the National Highway Traffic Safety Administration, 3,450 drivers are killed each year from distracted driving. M. Kit Delgado, MD, MS, an assistant professor of Emergency Medicine and Epidemiology in the Perelman School of Medicine at the University of Pennsylvania and an associate fellow at the Center for Injury Research and Prevention (CIRP) at Children’s Hospital of Philadelphia, and a team from Penn and CHOP have received a major grant from the Federal Highway Administration, an agency within the United States Department of Transportation, to help curb distracted driving. The team will investigate strategies — such as redesigning insurance discounts — for reducing cell phone use while driving. The $2.3 million project, which includes $1.84 million in federal funds in addition to contributed funding from several participating organizations, is one of the largest federally-funded research projects to address driving and cell phone use.

The objective of the grant is to translate findings from the field of behavioral economics to interventions that can be delivered through smartphones to “nudge” drivers to reduce distracted driving arising from cell phone use. Behavioral economics combines insights and findings from psychology and economics to explain, and try to correct, counter-productive or predictably irrational decision-making.

“Typing and swiping on your phone while driving is something that everyone knows is dangerous and usually illegal, yet people continue to do it. Because it has become a common, impulsive, and almost subconscious behavior, they may not even know how much they are doing it,” said Delgado. “By bringing together a team with experience in behavioral economics and behavioral design, traffic safety, statistics, and epidemiology, we’ll be able to determine whether these strategies successfully address these other problem areas and can help reduce the dangerous and potentially lethal behavior of using a cell phone while driving,”

The study, a collaboration between researchers in Penn’s Center for Health Incentives and Behavioral Economics, the Penn Injury Science Center, the Wharton School, and CHOP’s Center for Injury Research and Prevention, will build on previous innovative and successful work conducted at Penn for testing behavioral economic strategies to change difficult health behaviors such as quitting smoking, staying fit, and taking medications as prescribed.

The project has two parts. First, the collaborators will seek to discover strategies that can be deployed in usage-based insurance (UBI) programs using data collected by Progressive based on an app developed by TrueMotion, a smartphone telematics platform. Progressive Insurance is the first and one of the largest providers of usage-based insurance in the United States, while TrueMotion is a leading provider of the technology or platform services for UBI programs.

Unlike typical insurance policies where rates are based on traditional ratings variables such as a customer’s demographics, UBI uses in-vehicle devices or smartphone apps to understand actual driving behavior. In-vehicle devices and smartphone UBI apps capture driving data such as hard braking, speed, accelerations, time of day, and miles driven. More advanced smartphone telematics technology automatically detects distracting phone use like calls and other types of hand-held or hands-free phone use. Insurers can factor these new distraction events into programs offering safe driving discounts.

“Distracted driving is a nationwide epidemic that threatens everyone on the road. The good news is that advanced smartphone telematics platforms can measure this behavior and give insurers the ability to apply behavioral modification strategies to reduce distraction,” said Ted Gramer, CEO of TrueMotion. “Dr. Delgado and the team at Penn and CHOP are at the forefront of behavioral research, and Progressive is a true innovator in auto insurance and UBI. We’re excited to partner with them to find new solutions to reduce distracted driving and save lives on the road.”

Customers who have already enrolled in Progressive’s Snapshot Mobile, a smartphone usage-based insurance program using an app developed by TrueMotion, will be invited to participate with a goal of recruiting 1,500 drivers nationally. The drivers will be randomly assigned to six study groups, with circumstances varying in each group to allow the research team to determine which behavioral strategies are most effective in reducing hand-held cell phone use while driving.

Strategies to be tested include encouraging adoption of phone settings that automatically silence notifications while driving, providing feedback on the amount of phone use while driving relative to other customers in the same demographic, and awarding various financial incentives for staying off the phone. The goal is to develop insights on how safe driving discounts, which do not currently factor in phone use while driving, could be redesigned to be more salient and effective, thereby rewarding safer drivers with lower insurance premiums and also making all insurance customers safer behind the wheel.

Additionally, using UBI technology, the researchers will partner with large employers to test strategies to lower cell phone use among employees while driving. Teams of drivers will “compete” with each other to register the lowest levels of phone use, with social recognition for high-performing groups serving as key motivator. Financial incentives may be used as well. This part of the study potentially includes both company and private vehicles. The details of this study will be announced separately.

“Through data gained from Snapshot, we know that actual driving behavior is the leading variable in predicting a driver’s risk for insurance purposes,” said James Haas, Progressive’s Business Leader of Usage Based Insurance. “Mobile phone use continues to rise and we’re excited to see if the strategies Dr. Delgado’s team at Penn and CHOP use will lead to fewer distractions while driving and encourage safer driving behaviors. “

Forty-six states have banned texting while driving and 16 have banned using a handheld cell phone while in the car. “Given that the impact of current strategies so far has been limited, we hope our research will lead to solutions that can make a difference on a wide scale as use of technology in auto-insurance programs becomes more common,” Delgado said.

Delgado also heads Penn’s Behavioral Science & Analytics for Injury Reduction (BeSAFIR) lab, which applies data science and behavioral economics toward injury prevention and trauma and emergency care improvement. Collaborators on the project include Scott Halpern, Kevin Volpp, and Roy Rosin from Penn’s Center for Health Incentives and Behavioral Economics, Catherine C. McDonald, from the Penn School of Nursing and CIRP, Doug Wiebe from the Penn Injury Science Center, Ian Barnett from Penn’s department of Biostatistics, Epidemiology, and Informatics, Dylan Small from the Wharton School, and Flaura Winston from the CIRP.

Source:

https://www.pennmedicine.org/news/news-releases/2018/november/penn-and-chop-team-receives-grant-to-study-best-practices-for-curbing-cell-phone-use-while-driving

Tagged with:

About author

Related Articles